How has Santa Claus survived for so long (without changing DNA?) and what could he tell us about its customer journey?
Could our #inversion mode affect him? (let’s come to the presentation of our FORECAST 2017-18, February 9th in Milan, to get the answer)
Maybe he decided to buy some earbles to better listen to his customers, or he asked for Big Data tools (to its personal CIO) to help him understand which home starting from…But we like thinking he’s laughing in front of holograms, choosing the chimney, as usual 
Meanwhile we’re wondering about Santa’s mood… we wish you a Merry Xmas!
#inversion #emergingtrends #babaxmas #xmas
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